A FEW

Case

A FEW

Case

A FEW

Case

A FEW

Case

STUDIES

01

GAMIFYING DATA

AR FILTER

AR FILTER

HIGHLIGHTS


Data is boring but it doesn't have to be.
We presented this project to the Board as a test case to
reach new audiences via gaming in the future.

I designed the users' progress experience, prioritizing retainment.

Collaborated and prototyped with development to test various
potential journeys.

This was Pew's first AR filter quiz.

>>EXPLORE THE AR FILTER CASE STUDY HERE<<

HIGHLIGHTS


Data is boring but it doesn't have to be.
We presented this project to the Board as a test case
to reach new audiences via gaming in the future.

I designed the users' progress experience,
prioritizing retainment.

Collaborated and prototyped with development to
test various potential journeys.

This was Pew's first AR filter quiz.


>>EXPLORE THE AR FILTER CASE STUDY HERE<<

HIGHLIGHTS

Data is boring but it doesn't have to be. We presented this project to the Board as a test case to reach new audiences via gaming
in the future.

I designed the users' progress experience, prioritizing retainment.

Collaborated and prototyped with development to test various
potential journeys.

This was Pew's first AR filter quiz.


>>LEARN MORE: AR FILTER<<

02

STRATEGY

PEW VIDEO

PEW VIDEO

HIGHLIGHTS


Increased YouTube subscribers by 59.7% (Aug 2024 to Aug 2025).

Helped launch and build Instagram, from 0 to 104k followers.

Led efforts to get 1.3M YouTube views in the last year, a 173% increase.


>>EXPLORE THE PEW VIDEO CASE STUDY HERE<<

HIGHLIGHTS


Increased YouTube subscribers by 59.7% (Aug 2024 to Aug 2025).

Helped launch and build Instagram, from 0 to 104k followers.

Led efforts to get 1.3M YouTube views in the last year,
a 173% increase.


>>EXPLORE THE PEW VIDEO CASE STUDY HERE<<

HIGHLIGHTS

Increased YouTube subscribers by 59.7% (Aug 2024 to Aug 2025).

Helped launch and build Instagram, from 0 to 104k followers.

Led efforts to get 1.3M YouTube views in the last year, a 173% increase.


>>LEARN MORE: PEW VIDEO<<

03

REBRANDING COMMUNITY

AIGA DC

AIGA DC

DIRECTING

MOTION

VIDEO

MOTION

VIDEO

MOTION

VIDEO

MOTION

VIDEO

Trust

Trust in American institutions is essential to the functioning of U.S. democracy. Yet today, many feel that trust is declining. So what impact does this have on American society? I pitched, produced, captured, and art directed Pew's first ever animated series. Each short video brings together the Center’s key findings about trust in the news media, elections, police, scientists and the economy.

RLS

The Religious Landscape study (RLS) is seen as the census for religion in America. For the recent iteration (2023-2024), I art directed and commissioned an illustrator, Shawna X, and a motion design agency, Duke & Duck, to create a video series that visualizes and explains how Americans experience faith and spirituality.

1 in 10

TK TK

ABOUT

ABOUT

HELLO

I'm a designer with strong experience in video, motion and branding. I enjoy adapting to mediums, trends, and new technologies as well as turning complexity into simplified messages for online audiences.

I'm currently working as the Video Lead for the Pew Research Center, helping translate complex data into human-centered stories, while building trust in the brand along the way.

Seeking a design position with a tech company in NYC.


Select Awards:

2025 Gold House Best Short Doc (Honorable Mention)

2019 DCFemTech Design Award

2019 GDUSA People to Watch


I'm a designer with experience in video, motion and branding. I enjoy adapting to mediums, trends, and new technologies as well as turning complexity into simplified messages for online audiences.

I'm currently working as the Video Lead for the Pew Research Center, helping translate complex data into human-centered stories, while building trust in the brand along the way.

Seeking a design position with a tech company in NYC.


Select Awards:

2025
Gold House Best Doc Short (Honorable Mention)


2019
DCFemTech Design Award


2019
GDUSA People to Watch